One Prebid integration. Multiple premium demand partners. One adapter to configure, one relationship to manage — instead of a separate integration for every demand source.
Instead of configuring a separate Prebid adapter for every demand source, the Adklip Multi-Demand Adapter runs as a single bidder in your existing Prebid setup. Behind that one integration, it calls out to each configured demand partner directly — so you manage one adapter and one configuration instead of one per partner.
Add the Adklip adapter to your Prebid setup once, with a single params.partners object listing whichever demand partners you want active on each ad unit.
When an auction runs, the adapter calls each configured partner directly — the same requests those partners would normally receive from their own adapter, just triggered from one integration point instead of many.
Each partner's response is returned into your Prebid auction like any other bidder, where Prebid's own auction logic picks the winner — fully compatible with your existing ad server setup.
Every demand partner normally means its own adapter to add, configure, test, and keep up to date. With Adklip, one adapter and one params.partners config covers all of them — fewer moving parts to maintain as partners change.
Accessing top-tier demand partners directly requires individual negotiations, separate contracts, and multiple payables. Through Adklip's umbrella agreements, you get access to that same demand through one integration with one revenue share partner.
Instead of checking a separate dashboard for every demand partner, Adklip's reporting gives you requests, fill rate, and revenue across all of them in one place — by site, by partner, or combined.
| Aspect | Direct Prebid Adapters | Adklip Multi-Demand Adapter |
|---|---|---|
| Prebid Bundle Size | Larger — each partner requires its own adapter compiled into your build. | Smaller Only the Adklip adapter is needed regardless of demand partner count. |
| Demand Access | Requires a direct contract and approval with each partner individually. | Immediate All demand accessible under Adklip's existing partner agreements. |
| Setup Overhead | Each partner must be configured, tested, and maintained separately. | Minimal One integration point covers all demand sources. |
| Transparency | Bid-level visibility in Prebid console logs per partner. | Same, plus more Per-partner visibility is retained, with unified reporting across all partners in one dashboard. |
The Adklip adapter slots into your existing Prebid setup. A single params object carries all demand partner configuration — no additional adapters to compile or maintain.
Adklip provides your specific configuration on onboarding. Get in touch to get started →
Get access to Adklip's demand network through a single Prebid integration — managed, optimized, and done for you.